Average South Korean YouTuber earnings jump 25% in 4 years to US$49,000 annually

South China Morning Post
by The Korea Times
February 16, 2026
Average South Korean YouTuber earnings jump 25% in 4 years to US$49,000 annually
Income earned by single-person media creators such as YouTubers in South Korea has risen by more than 25 per cent over the past four years, surpassing 70 million won (US$49,000) annually on average, while the top 1 per cent made nearly 1.3 billion won each, highlighting stark income polarisation, data showed on Monday. According to Park Sung-hoon of the main opposition People Power Party, YouTubers reported combined earnings of 2.47 trillion won – averaging around 71 million won per person – in...
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Originally published on South China Morning Post on 2/16/2026