Beijing pastry shop overrun by shoppers after Xi Jinping’s visit

The Guardian World
by Amy Hawkins
February 13, 2026
AI-Generated Deep Dive Summary
A Beijing pastry shop, Daoxiangcun, experienced a massive influx of customers following President Xi Jinping's visit during his Lunar New Year tour. The sudden popularity led to traffic congestion in the capital as people flocked to purchase the cakes approved by the president. This event highlights the cultural and economic impact of such visits, showcasing how a presidential endorsement can turn a local business into a hotspot overnight. Daoxiangcun is renowned for its traditional pastries and has been a beloved spot for locals for decades. President Xi's visit during his tour of Beijing on Monday and Tuesday brought national attention to the shop, with customers eager to try the same treats he sampled. This surge not only boosted the shop's sales but also underscored the president's efforts to connect with ordinary citizens and promote local businesses. The incident reflects how political gestures can influence cultural trends and economic activity in China. President Xi's visit to Daoxiangcun is part of a broader strategy to emphasize tradition and community, aligning with his policies to preserve cultural heritage. This event also highlights the interplay between politics, culture, and commerce in modern China, where historical practices are celebrated while adapting to contemporary influences. For readers interested
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Originally published on The Guardian World on 2/13/2026
Beijing pastry shop overrun by shoppers after Xi Jinping’s visit