Campus vaccine strategies put to test by rising measles cases

The Hill
by Lexi Lonas Cochran
February 19, 2026
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Campus vaccine strategies put to test by rising measles cases
New outbreaks of measles, once considered eradicated in the U.S., are prompting colleges to reevaluate their vaccine policies. With no uniform approach across universities for reporting, requirements, or exemptions, institutions vary widely depending on state regulations. While some schools have more flexibility, others face stricter guidelines. In response to growing vaccine skepticism, the University of Wisconsin-Madison has taken significant steps to address these concerns. The lack of standardization in how universities handle vaccines highlights a broader issue in public health policy. Some states allow for easier exemptions based on personal beliefs or medical reasons, while others enforce stricter mandates. This inconsistency leaves campuses vulnerable to outbreaks, as seen with measles cases resurging in areas where vaccination rates are lower. Colleges are now under pressure to balance student autonomy with the need to protect public health. These developments have political implications, particularly as vaccine hesitancy becomes a hot-button issue in American society. Universities, as community leaders, play a critical role in shaping attitudes toward vaccines. Their decisions could influence state-level policies and set precedents for how other institutions address similar challenges. As measles cases rise, the stakes for getting this right are higher than ever. Ultimately, the way colleges respond to vaccine-related crises will shape public trust in both educational institutions and broader health initiatives. By taking proactive steps, universities can help mitigate outbreaks while fostering dialogue on the importance of vaccines. The outcome of these efforts could have far-reaching consequences for public health and policy in years to come.
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Originally published on The Hill on 2/19/2026