'Clueless' -inspired app Alta partners with brand Public School to start integrating styling tools into websites | TechCrunch

TechCrunch
by Dominic-Madori Davis
February 14, 2026
AI-Generated Deep Dive Summary
Alta, a startup known for its "Clueless"-inspired AI styling technology, has partnered with Public School to integrate virtual avatar styling tools onto their website. This collaboration allows customers to create personalized avatars and virtually try on clothing from Public School's new collection. It marks a significant step in the fashion industry by bringing digital styling
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Originally published on TechCrunch on 2/14/2026