European countries fear playing in World Cup will mean financial loss

Guardian Sport

by Nick Ames

February 26, 2026

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European football federations are expressing growing concerns over potential financial losses when sending their national teams to the World Cup this summer. Despite FIFA approving record prize money of £539 million last December, rising costs and inconsistent tax exemptions are creating significant financial pressures for participating European countries. Many fear that these challenges could lead to reduced profits or even outright losses, undermining what is typically a lucrative event for football associations. The issue stems from an unusual hike in expenses associated with the 2026 World Cup, which will feature an extended format. This has led to concerns among around 10 European federations about their ability to cover increased costs such as travel, accommodation, and other logistics. Additionally, inconsistencies in tax exemptions for teams competing in host countries have added to financial uncertainties. These factors could result in missed opportunities for reinvesting funds back into local football initiatives, which are crucial for nurturing talent and supporting grassroots projects. The concerns were highlighted by an investigation conducted by the Guardian and PA Media, which revealed the extent of financial anxieties among football associations. Normally, World Cup participation generates significant revenue that is often reinvested in national football programs. However, the combination of higher costs and uneven tax policies has raised fears about whether the prize money will be sufficient to offset these expenses. Smaller or less wealthy European countries are particularly vulnerable, as they may lack the financial reserves to absorb additional burdens. For readers interested in sports governance and financial sustainability, this issue underscores the delicate balance between revenue generation and cost management in international football. The stakes are high for football associations, as their ability to invest in local projects often depends on profits from major tournaments like the World Cup. If these concerns persist, it could lead to broader implications for the sport's development at both national and global levels. Addressing these financial challenges will be critical for ensuring that football continues to thrive as a sustainable and inclusive sport worldwide.

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Originally published on Guardian Sport on 2/26/2026