Google sent an AI-generated push alert that included a racial slur

Engadget

by Lawrence Bonk

February 24, 2026

AI-Generated Deep Dive Summary

Google faced significant backlash after an AI-generated push alert included a racial slur, sparking outrage and apologies. The notification, sent by Google’s system, featured a link to a Hollywood Reporter story about an incident at the BAFTA Film Awards, where an audience member with Tourette syndrome shouted the N-word during Michael B. Jordan and Delroy Lindo's stage presentation. Instagram user Danny Price first spotted the offensive content, noting the irony during Black History Month. Google responded by removing the notification and promising measures to prevent future occurrences. The incident at the BAFTA Film Awards had already stirred controversy, with Tourette syndrome activist John Davidson clarifying that his involuntary tics were unintentional and meant no harm. However, the focus shifted to the broader implications of such incidents on Black individuals and communities. Critics argued that while there should be understanding for those with Tourette syndrome, the spotlight often unfairly centers on the person causing offense rather than supporting the targeted individuals like Jordan and Lindo. This latest AI error highlights the challenges in developing reliable automated systems. It follows Apple’s decision to scrap its AI push notifications after similar mistakes, including incorrect reporting about a suspect’s suicide. These high-profile errors underscore the need for stricter ethical frameworks and rigorous testing in AI development to avoid perpetuating harm and misinformation. As tech companies continue to refine their tools, ensuring sensitivity to cultural and social contexts remains critical to building trust and accountability. The case also raises questions about media coverage of such incidents, particularly how they impact marginalized communities. While discussing vocal tics is important for awareness, critics argue that the conversation often prioritizes the comfort of those causing offense over the dignity of those affected

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Originally published on Engadget on 2/24/2026