I Never Go to the Thrift Store Without Looking at This Underrated Section

Apartment Therapy

by Shelby Deering

February 14, 2026

AI-Generated Deep Dive Summary

Thrifting for hidden treasures often leads to unexpected finds, but one section that shouldn’t be overlooked is the “paper bins.” Shelby Deering, a lifestyle writer passionate about decor and sustainability, shares how these underappreciated sections can yield valuable items like vintage notecards, greeting cards, and wrapping paper—often at a fraction of their new price. These bins, typically tucked away in corners or basements, offer unique charm and character, making them perfect for gift-wrapping or sending heartfelt notes. Deering highlights the appeal of these vintage finds, which often date back to the 1960s, ’70s, and ’80s. Unlike modern options from big-box stores, these items exude a timeless charm with whimsical designs, such as notecards featuring adorable girls holding flowers or heartwarming scenes of a puppy offering comfort. Beyond their aesthetic appeal, these paper products are also sustainable—many have been around for decades and deserve to be reused rather than discarded. Deering hasn’t purchased new notecards or gift wrap since discovering these bins, noting that items rarely cost more than $1 each. For readers interested in design, the significance lies in the blend of nostalgia, sustainability, and creativity these paper goods offer. They provide a way to add personal touches to gifts and communications while reducing waste. Deering encourages shopping the “paper bins” with patience, as they often contain stacks of cards or rolls of wrapping paper waiting to be discovered. Whether for gifting, crafting, or simply sending a thoughtful note, these vintage finds are a treasure trove of analog charm. Deering’s tips for success include exploring estate sales and thrift stores systematically—first checking the usual high-value sections but then making sure to revisit the hidden bins in corners or basements. By embracing this approach, anyone can uncover unique paper treasures that not only enhance their home decor but also align with a more mindful, sustainable lifestyle.

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Originally published on Apartment Therapy on 2/14/2026