‘Scrubs’ Gets Another House Call - But It Is Worthy Of A Return On ABC?
Forbes Business
by Marc Berman, Senior ContributorFebruary 24, 2026
AI-Generated Deep Dive Summary
“Scrubs,” a beloved sitcom that originally aired from 2001 to 2010, is making a comeback with its 10th season on ABC. However, the return of this medical comedy raises questions about whether the reboot is worth the investment, both creatively and financially. The show’s revival comes amid a trend of nostalgia-driven revivals in television, but its success will depend on how it balances fan expectations with fresh storytelling.
The original series was praised for its witty dialogue, heartfelt moments, and ensemble cast. However, after nine seasons, creative differences and cast turnover led to declining ratings and critical acclaim. Despite these challenges, “Scrubs” maintained a dedicated fan base, which ABC is now hoping to tap into. The network’s decision to reboot the show reflects its strategy of leveraging nostalgia to attract viewers, similar to other revivals like “Fuller House” and “Roseanne.”
From a business perspective, the success of “Scrubs” hinges on whether it can recapture the magic of its earlier seasons while appealing to both long-time fans and newer audiences. While nostalgia can drive initial viewership, the show will need to innovate to avoid feeling stale. The reboot’s ability to strike
Verticals
businessfinance
Originally published on Forbes Business on 2/24/2026