Steam game is changing its original art to avoid AI accusations
Polygon
by Patricia HernandezFebruary 19, 2026
AI-Generated Deep Dive Summary
The upcoming PC game *Transport Fever 3*, a management tycoon simulation title set to release on Steam, is altering its original artwork to distance itself from potential associations with generative AI. Developers aim to avoid negative perceptions that their game's visuals might have been created using AI tools, which are known for producing images with distinctive stylistic quirks and imperfections. By revising the art style, the team hopes to ensure players perceive the game as authentically human-made rather thanAI-generated, a move reflecting growing concerns over the authenticity of digital content in gaming.
Generative AI has become a frequent topic of discussion online, as users increasingly notice subtle inconsistencies or unnatural details in images produced by these tools. While some may claim to discern such anomalies with ease, the reality is that many struggle to consistently identify AI-generated content, turning even simple browsing into a game of spotting differences. This challenge has led developers to take proactive steps in curating their creative output, as seen with *Transport Fever 3*. By revising its artwork, the team seeks to align player expectations with the handcrafted quality traditionally associated with video games.
This shift highlights broader concerns within the gaming industry about maintaining trust and authenticity in an era dominated by technological advancements. Players often expect games to reflect meticulous design and originality, qualities that AI-generated content can sometimes undermine due to its signature visual traits. For *Transport Fever 3*, this decision underscores the importance of preserving a distinctly human touch in game development, ensuring players remain confident
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Originally published on Polygon on 2/19/2026
