The global triumph of Nigerian fashion
The Economist
February 19, 2026
AI-Generated Deep Dive Summary
The global explosion of Nigerian fashion has captured attention, with its vibrant styles taking center stage on red carpets and social media platforms like TikTok. The trend gained momentum after a song by British-Nigerian rapper Keys the Prince went viral, inspiring people worldwide to embrace bold outfits featuring intricate gele (headties) and flowing fabrics. This cultural phenomenon highlights Nigeria’s growing influence in the global fashion industry, blending traditional elements with modern flair to create unique, eye-catching looks that resonate across borders.
The surge in popularity of Nigerian fashion reflects a broader shift in how African culture is being celebrated globally. Designers, influencers, and
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Originally published on The Economist on 2/19/2026