This AI note-taking startup thinks it’s building the ‘steering wheel’ for chatbots
Fast Company Tech
by Jeremy CaplanFebruary 25, 2026
AI-Generated Deep Dive Summary
This article explores Granola, an AI-enhanced note-taking startup that aims to redefine how humans interact with large language models (LLMs). Founder Chris Pedregal compares the current state of AI interfaces to early car steering mechanisms—early cars used a lever system that worked at slow speeds but was dangerous at higher speeds. Similarly, AI interfaces today are still in their “lever era,” where users rely on basic chatbots without a more intuitive and effective way to control AI tools.
Granola’s approach focuses on giving users control over their interactions with AI. Unlike competitors like Otter or Fathom, which prioritize audio recording of meetings, Granola transcribes conversations while allowing users to take personal notes and edit AI-generated content. This makes it less invasive for work conversations but more versatile in how users can apply the tool, from therapy sessions to vet visits.
The article highlights Granola’s unique selling points: its emphasis on user control, ethical design considerations (like not recording audio), and adaptability across both professional and personal contexts. Pedregal also reflects on the startup’s rapid growth—from four employees to 35—and lessons learned, such as the importance of scaling teams quickly to meet demand.
The piece underscores why thoughtful design matters in AI tools: Granola prioritizes user agency over automation. By avoiding the pitfalls of over-recording and focusing on a personal, editable knowledge base, Granola sets itself apart as a more ethical and intuitive alternative to existing meeting-capture tools. This approach not only meets current needs but also anticipates future demands for smarter, context-aware AI interfaces.
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Originally published on Fast Company Tech on 2/25/2026