Tiny Vinyl Partners With Hello82 On K-Pop Releases, Including ATEEZ

Forbes Business

by Laura Sirikul, Contributor

February 14, 2026

AI-Generated Deep Dive Summary

Tiny Vinyl has announced a strategic partnership with Hello82, a leading platform for K-pop merchandise, to release miniature vinyl records featuring popular Korean artists. The collaboration kicks off with the release of ATEEZ's "Adrenaline," marking Tiny Vinyl's first venture into the K-pop market. This move underscores the growing demand for compact, affordable vinyl records among global fans of K-pop and retro music enthusiasts. Tiny Vinyl, known for its 3.5-inch mini-vinyl records that fit in the palm of your hand, has gained a cult following for its nostalgic charm and collectible appeal. Hello82, on the other hand, specializes in connecting international fans with authentic K-pop products, including albums, merchandise, and now vinyl records. By joining forces, the two companies aim to tap into the lucrative market of K-pop fans who are increasingly drawn to physical media. The partnership also highlights the potential for the vinyl revival trend to intersect with the global phenomenon of K-pop. While traditional vinyl sales have seen a resurgence among younger audiences, Tiny Vinyl's approach offers a unique twist by combining nostalgia with modern pop culture

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Originally published on Forbes Business on 2/14/2026