Why readers and viewers hunger for Hannibal Lecter
The Economist
February 25, 2026
AI-Generated Deep Dive Summary
Hannibal Lecter, the cannibalistic psychiatrist from Thomas Harris’s 1981 novel *Red Dragon*, has captivated audiences for decades with his chilling duality—charismatic yet horrifying. This enigmatic character, portrayed as both a brilliant intellect and a brutal killer, has appeared in three novels, five films, and a TV series, solidifying his place as one of literature and film’s most compelling antiheroes. Brian Raftery’s new book delves into the grisly allure of this unforgettable figure, exploring why readers and viewers are drawn to such a contradictory and disturbing character.
Lecter’s enduring appeal lies in his complex personality—a masterful manipulator with a penchant for gore. His ability to charm while hiding his monstrous side creates a fascinating tension that keeps audiences hooked. From the psychological horror of *Red Dragon* to the TV series *Hannibal*, Lecter’s evolution has allowed him to maintain relevance across different media formats, each iteration adding depth to his already multi-layered character. His intellect and refined demeanor contrast sharply with his violent tendencies, making him a study in contradictions that keep fans coming back for more.
Understanding what makes Hannibal Lecter so compelling is crucial for businesses and economists interested in cultural trends and consumer behavior. The character’s longevity in various media formats highlights the value of creating products that resonate deeply with audiences. By analyzing how characters like Lecter capture public imagination, industries can better tailor their offerings to meet market demands. His enduring popularity underscores the importance of nuanced storytelling in driving long-term success, offering insights for businesses looking to create lasting franchises or impactful content.
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Originally published on The Economist on 2/25/2026