Will Banijay-All3Media Look to Buy ITV Studios Next? “Consolidation Is the Name of the Game”

Hollywood Reporter

by Georg Szalai

March 4, 2026

AI-Generated Deep Dive Summary

The recent merger between Banijay Group and All3Media marks a significant move in the entertainment industry, with both companies combining forces in a $8 billion deal. This strategic partnership aims to strengthen their global presence, particularly in English-speaking countries like the UK and the U.S., which are crucial for major streaming platforms such as Netflix. The merger highlights the growing trend of consolidation in the sector, with Banijay’s CEO emphasizing that size and scale are essential for relevance in today’s competitive landscape. The deal, finalized in late June 2024, results in a 50-50 ownership structure, with Marco Bassetti taking on the role of CEO. RedBird IMI, All3Media's parent company led by Jeff Zucker and Gerry Cardinale, will have Zucker serve as chairman of the merged entity. The combined firm is projected to generate over €4.4 billion in revenue and €690 million in adjusted EBITDA by 2024, with cost synergies expected to reach €50 million. This merger underscores Banijay’s focus on expanding its production capabilities, especially in the UK, where ITV Studios—a major player with franchises like Love Island and The Voice—could be a potential target

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Originally published on Hollywood Reporter on 3/4/2026